Course Curriculum
- 6 sections
- 16 lectures
- 38 minutes total length
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Welcome00:01:00
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Your business: The Marketplace and your business’s position in it.00:02:00
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Define your brand messaging00:02:00
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Audience and personas?00:05:00
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Defining your objectives00:02:00
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Outline your KPI’s and Measurement00:04:00
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Funnel stages for your business00:04:00
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Your customer’s journey00:02:00
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Channel Selection00:03:00
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Plan your tactics00:02:00
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Go To Market Plan00:03:00
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Budget00:02:00
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Looking for risks and pivot indicators00:03:00
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Implement measurement and tracking tools00:01:00
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Revisit KPI’s00:02:00
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Assignment – Marketing Strategies for Business