Course Curriculum
- 6 sections
- 16 lectures
- 00:00:00 total length
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Welcome
00:01:00
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Your business: The Marketplace and your business’s position in it.
00:02:00 -
Define your brand messaging
00:02:00 -
Audience and personas?
00:05:00
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Defining your objectives
00:02:00 -
Outline your KPI’s and Measurement
00:04:00
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Funnel stages for your business
00:04:00 -
Your customer’s journey
00:02:00 -
Channel Selection
00:03:00 -
Plan your tactics
00:02:00 -
Go To Market Plan
00:03:00 -
Budget
00:02:00
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Looking for risks and pivot indicators
00:03:00 -
Implement measurement and tracking tools
00:01:00 -
Revisit KPI’s
00:02:00
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Assignment – Marketing Strategies for Business
00:00:00