Course Curriculum
- 7 sections
- 13 lectures
- 1 hour, 22 minutes total length
-
Introduction00:02:00
-
What is Marketing?00:08:00
-
Definition of Marketing and Detailed Explanation00:14:00
-
Traditional Vs Contemporary Marketing00:07:00
-
Evolution of Marketing00:06:00
-
Customer Value & Satisfaction & Delight00:07:00
-
Customer Value examples00:05:00
-
Customer Loyalty00:07:00
-
Customer Centricity00:05:00
-
Marketing segmentation00:05:00
-
Bases for Segmentation00:12:00
-
Selecting the BEST Segment00:04:00
-
Claim Your Certificate