Course Curriculum
- 9 sections
- 39 lectures
- 2 hours, 31 minutes total length
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Introduction00:06:00
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Types of E-Commerce Stores00:04:00
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Business to Business Ecommerce00:04:00
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Business to Consumer Ecommerce00:05:00
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Ecommerce00:04:00
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Consumer to Business Ecommerce00:03:00
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B2G (also called B2A) Government / Public Administration00:05:00
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Types of E-Commerce Business Models00:04:00
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Drop Shipping00:04:00
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Wholesaling and Warehousing00:04:00
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Private Labeling and Manufacturing00:04:00
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White Labeling00:03:00
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Subscription00:04:00
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What You Can Sell in an E-Commerce Store00:03:00
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Identify or Create Products That Solve a Problem00:04:00
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Find Products You and Other People are Passionate About00:05:00
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Find Products With Branding Potential00:04:00
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Hop on Trends Early00:04:00
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Find Products that Fulfill Guilty Pleasures00:04:00
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Digital Marketing Strategies to Market an E-Commerce Business00:04:00
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Boost Product Visualization00:03:00
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Add Video00:03:00
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Automate with Chatbots00:05:00
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Reduce Cart Abandonment00:04:00
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Use Retargeting Tactics00:03:00
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Tips to Increase E-Commerce Online Sales00:04:00
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Reach in-market Shoppers with Google Shopping Ads00:03:00
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Remarket to Them with Display Ads00:04:00
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Turn Likes into sales with Shopping on Instagram00:04:00
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Instill Trust with Customer Reviews00:03:00
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Up your Cross-selling Game with Pop-ups00:04:00
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Incorporating Affiliate Marketing into Your E-Commerce Business00:04:00
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Determine if an Affiliate Program is Right for You00:04:00
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Find Publishers to Partner With00:05:00
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Review and Approve Publishers00:04:00
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Conduct Ongoing Review00:04:00
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Win new Customers with Referral Marketing (Affiliate Marketing)00:04:00
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Review00:04:00
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Assignment – Digital Marketing Starting an online E-Commerce Store