Course Overview
The Complete Google Analytics Course is CPD-accredited and provides learners with a step-by-step understanding of how to set up, manage, and interpret Google Analytics accounts. Covering account creation, website integration, custom reports, real-time analytics, and integrations with other platforms, this course equips learners with the skills to track and analyse website performance effectively.
Learning Outcomes
Google Analytics is essential for marketers, business owners, and analysts who want to make data-driven decisions. This CPD-accredited course gives you the knowledge and confidence to manage analytics accounts and extract actionable insights that improve performance and ROI.
You’ll benefit from:
- A CPD-accredited certificate to strengthen your professional portfolio.
- Modules covering account setup, reporting, and integrations.
- Flexible online study, allowing you to learn at your own pace.
Why Enrol in This Course?
Google Analytics is essential for marketers, business owners, and analysts who want to make data-driven decisions. This CPD-accredited course gives you the knowledge and confidence to manage analytics accounts and extract actionable insights that improve performance and ROI.
You’ll benefit from:
- A CPD-accredited certificate to strengthen your professional portfolio.
- Modules covering account setup, reporting, and integrations.
- Flexible online study, allowing you to learn at your own pace.
Who is This Course for?
This course is suitable for:
- Digital marketers seeking to measure and improve campaign performance.
- Business owners wanting to track website performance and conversions.
- Students of business, marketing, or analytics aiming to develop in-demand skills.
- Web developers and designers looking to integrate analytics effectively.
- Anyone interested in using data to drive online success.
Prerequisites for This Course
There are no formal prerequisites for the Complete Google Analytics Course. It is suitable for beginners and anyone looking to expand their knowledge of Google Analytics, with no prior experience required.
Certification
Upon completing the course and passing the final exam, you will receive a CPD QS Accredited Certificate from Apex Learning. This certification demonstrates your qualifications and skills. The Digital version of the certificate is available for a discounted price of £9.99 only, and you can order a hard copy of the certificate for a discounted price of £14.99 only.
📍Note: Discounted certificate pricing is available for a limited time only. Secure yours before the offer ends!
Career Path
Upon completing the Complete Google Analytics Course, you will be prepared to pursue roles in digital marketing, data analytics, and business strategy, such as:
- Digital Marketing Analyst – £28,000 to £45,000 annually
Analyse campaign performance and optimise marketing ROI. - SEO / PPC Specialist – £26,000 to £42,000 annually
Use analytics to monitor, track, and improve search and paid campaigns. - Web Analyst – £30,000 to £50,000 annually
Interpret website traffic data and provide actionable insights. - E-commerce Manager – £32,000 to £55,000 annually
Optimise online sales funnels and track customer behaviour. - Business Intelligence Specialist – £35,000 to £60,000 annually
Integrate analytics data into wider business intelligence strategies.
Complete Google Analytics Course | CPD Accredited Online Course UK
Google Analytics is one of the most powerful tools for measuring website performance, user behaviour, and marketing effectiveness. With over 50 million websites worldwide using Google Analytics, proficiency in this tool is a highly sought-after skill in digital marketing, e-commerce, and business analytics.
Course Overview
The Complete Google Analytics Course is CPD-accredited and provides learners with a step-by-step understanding of how to set up, manage, and interpret Google Analytics accounts. Covering account creation, website integration, custom reports, real-time analytics, and integrations with other platforms, this course equips learners with the skills to track and analyse website performance effectively.
Learning Outcomes
By completing the Complete Google Analytics Course, you will be able to:
- Understand the features and navigation of Google Analytics.
- Create and manage new Google Analytics accounts.
- Connect Google Analytics to WordPress, HTML, and custom-built sites.
- Set up annotations, intelligence events, and custom segments.
- Export data and generate custom reports for detailed analysis.
- Integrate Google Analytics with other Google tools and third-party platforms.
- Use templates and real-time reporting to monitor performance.
- Set up goals to measure conversions and audience engagement.
- Analyse audience data, including interests and geography.
Why Enrol in This Course?
Google Analytics is essential for marketers, business owners, and analysts who want to make data-driven decisions. This CPD-accredited course gives you the knowledge and confidence to manage analytics accounts and extract actionable insights that improve performance and ROI.
You’ll benefit from:
- A CPD-accredited certificate to strengthen your professional portfolio.
- Modules covering account setup, reporting, and integrations.
- Flexible online study, allowing you to learn at your own pace.
Who is This Course for?
This course is suitable for:
- Digital marketers seeking to measure and improve campaign performance.
- Business owners wanting to track website performance and conversions.
- Students of business, marketing, or analytics aiming to develop in-demand skills.
- Web developers and designers looking to integrate analytics effectively.
- Anyone interested in using data to drive online success.
Prerequisites
There are no formal prerequisites for the Complete Google Analytics Course. It is suitable for beginners and anyone looking to expand their knowledge of Google Analytics, with no prior experience required.
Assessment Method
Assessment for the course is conducted through an automated multiple-choice exam. A score of 60% is required to pass and earn the CPD Accredited Certificate. Reflective assignments are provided to enhance your learning, with expert tutor feedback available.
Certification
Upon completing the course and passing the final exam, you will receive a CPD QS Accredited Certificate from Apex Learning. This certification demonstrates your qualifications and skills. The Digital version of the certificate is available for a discounted price of £9.99 only, and you can order a hard copy of the certificate for a discounted price of £14.99 only.
📍Note: Discounted certificate pricing is available for a limited time only. Secure yours before the offer ends!
Career Path
Upon completing the Complete Google Analytics Course, you will be prepared to pursue roles in digital marketing, data analytics, and business strategy, such as:
- Digital Marketing Analyst – £28,000 to £45,000 annually
Analyse campaign performance and optimise marketing ROI. - SEO / PPC Specialist – £26,000 to £42,000 annually
Use analytics to monitor, track, and improve search and paid campaigns. - Web Analyst – £30,000 to £50,000 annually
Interpret website traffic data and provide actionable insights. - E-commerce Manager – £32,000 to £55,000 annually
Optimise online sales funnels and track customer behaviour. - Business Intelligence Specialist – £35,000 to £60,000 annually
Integrate analytics data into wider business intelligence strategies.
Frequestly Asked Questions
Is the Complete Google Analytics Course fully online?
Yes, this course is delivered entirely online with lifetime access to study materials.
Do I need prior knowledge of analytics to enrol?
No, this course is suitable for beginners and starts from the basics.
Will I receive a certificate after completing the course?
Yes, learners receive a CPD-accredited certificate upon successful completion.
How long does it take to complete the course?
The course is self-paced; most learners complete it in 3–5 weeks.
Can this course help me in my digital marketing career?
Yes, Google Analytics is a core skill for digital marketers, analysts, and business professionals.
Course Curriculum
- 2 sections
- 4 lectures
- 00:00:00 total length
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Module 01: Overview 00:02:00 -
Module 02: Navigation and Admin 00:03:00
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Module 03: Creating a New Google Analytics Account 00:03:00
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Module 04: Website Account Creation 00:05:00
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Module 05: Connecting To WordPress Website 00:03:00
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Module 06: Connecting To HTML Site 00:03:00
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Module 07: Connect Custom Page and Site Builders 00:03:00
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Module 08: Setting Up Annotations 00:03:00
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Module 09: Setting Up Intelligence Events 00:03:00
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Module 10: Set Up Custom Segments 00:02:00
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Module 11: Export Data for Analysis 00:03:00
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Module 12: Set Up Custom Reports 00:03:00
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Module 13: Set Up Google Integrations 00:03:00
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Module 14: Google Analytics Templates 00:02:00
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Module 15: Real Time Reporting 00:02:00
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Module 16: Setting Up Goals 00:04:00
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Module 17: Third Party Integrations 00:03:00
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Module 18: Audience Menu Overview 00:04:00
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Module 19: Interests and Geography 00:03:00
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Module 20: Conclusion 00:01:00
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Assignment – Complete Google Analytics Course 00:00:00
Complete Google Analytics Course
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This course includes:
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Duration:58 minutes
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Access:1 year access
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Level:
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CPD Points:10